#1 Mistake that VAs Make: How to Avoid it with GCT Strategy

Dennis · March 9, 2023

#1 Mistake that VAs Make: How to Avoid it with GCT Strategy

In this course, you will learn the number one thing you need to do to build your personal brand: understand your goals, content, and targeting (GCT).

Starting with GCT is crucial to building a successful brand, and we will explore why a clear mission that ties into topics that attract the right people into your life is so important.

We’ll dive into the reasons why working on your personal brand alone can be a mistake, and why collaboration is key to success.

Next, we’ll explore the basics of GCT, which provide a framework for creating a focused, targeted, and impactful personal brand. You’ll learn how to define your goals, identify the right content to showcase your expertise, and target your audience effectively.

About Instructor


Dennis Yu is co-author of the #1 best-selling book on Amazon in social media, The Definitive Guide to TikTok Ads.  He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.

139 Courses

+668 enrolled
Not Enrolled

Course Includes

  • 1 Module
  • 1 Quiz